ABOUT ME
Hi, I’m Elizabeth (Liz) Bender, a marketer and skilled orchestrator with twenty years of experience across the live entertainment, travel and media industries. I am passionate about building integrated campaigns that drive awareness, inspire action and move brands forward. Known for my attenti0n to detail and collaborative approach, I thrive on bringing campaigns to life that make a meaningful impact. Outside of work, you’re likely to find me out exploring!
Go the extra mile, it’s never crowded.
EXPERIENCE
Over the years, I’ve inspired children of all ages to attend The Greatest Show On Earth, collaborated on a brand repositioning for DoubleTree by Hilton that earned PR Week's Brand Development Campaign of the Year, advised brands, hotel teams and live event promoters, and activated multi-platform media partnerships for National Geographic.
Integrated campaign activation is what energizes me most. I am a self-proclaimed nerd for a strong project brief and thrive on defining the roadmap, identifying the key levers that strengthen an initiative, and combining insights with creativity to test, learn and continually optimize.
Whether orchestrating a thought leader event, activation or advertising campaign, I bring an optimal blend of strategic thinking and hands-on execution, the ability to manage multiple initiatives with confidence, an a sharp focus on driving results. Most importantly, I’m a collaborative, positive teammate who loves building great work alongside others.
Driving Results
I love doing great work that elevates brands and moves the needle – check out a few of my success stories!